Marketing Strategies for Regulated Industries
6 April, 2023
35 Minutes
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Simplifying the Path to Conversion for Regulated Industries
Marketers in regulated brand categories face unique challenges with compliance and distribution constraints, especially regarding online advertising. It can prove challenging to run compliant campaigns that effectively reach target audiences across multiple channels.
In this webinar, we examine programmatic advertising strategies for brands in regulated industries and offer tips on ad inventory, targeting strategies, and ad creatives that adhere to advertising regulations.
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What You Will Learn
- The regulated industry landscape and advertising regulations you need to be aware of.
- How to strike the right balance between compliance and creativity in your ads.
- Targeting strategies for regulated industries, such as alcohol, finance, gambling, and healthcare.
- Which programmatic advertising channels to leverage for your campaigns.
Our Speakers
Jason Tansey
Senior Sales Enablement Specialist
StackAdapt
Chris Wilson
Account Manager, UK
StackAdapt
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