Reach Audiences With Digital Out-of-Home Ads
17 August, 2023
40 Minutes
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Programmatic Strategies for E-commerce Brands
Digital out-of-home (DOOH) is proving to be a great channel to engage your audience in public spaces, driving brand awareness and engagement. You can run your DOOH campaigns in various formats and sizes, from road-side dynamic displays to digital screens at shopping centres.
In this webinar, we show you how programmatic advertising can amplify your audience reach and drive impactful results with your DOOH campaigns.
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What You Will Learn
- The digital out-of-home landscape and its global impact.
- Best practices for launching your DOOH campaigns.
- How to leverage programmatic audience targeting strategies to offer personalised experiences in physical environments.
- Tips on crafting DOOH ad copy for relevant environments, such as shopping centres, gyms, airports, restaurants, and more.
Our Speakers
Joe Guindi
Team Lead, Creative Strategist
StackAdapt
Ryan Kelly
Sales Manager, UK
StackAdapt
