CTV Advertising: Turning Commercial Breaks Into Breakthroughs
June 26, 2024
60 Minutes
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Optimize Your Strategy With CTV Marketing
Connected TV (CTV) is the fastest-growing ad channel in the US with a projected growth of 22.4% to reach a total of $30.10 billion USD in 2024. CTV along with OTT presents marketers with opportunities to connect with their audiences in a more targeted and impactful way.
Watch this webinar to discover cutting-edge strategies and techniques of CTV marketing, explore various CTV advertising examples, and learn how to harness this dynamic channel to enhance your marketing efforts and drive significant results.
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What You Will Learn
- The nuances of CTV and OTT, and how to leverage each for powerful results.
- Premium content opportunities, including shoulder content and live events.
- How to navigate the streaming landscape in CTV marketing.
- CTV advertising examples and best practices for creating compelling ads.
Our Speakers
Kirk Nicklaus
Sales Director
StackAdapt
Jay Pezzoli
Manager of Client Services
StackAdapt