Campaign Success: Master Foot Traffic and Brand Lift Measurement

3 October, 2024

30 Minutes

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Optimise Your Strategy With Brand Lift and Foot Traffic Attribution

Campaign measurement is not just about collecting data; it’s about using that data to make informed decisions. In this webinar, we showcase how to leverage brand lift studies and foot traffic attribution solutions to generate accurate, real-time insights needed to validate your marketing efforts.

Watch to gain a clearer understanding of how your campaigns influence consumer behaviour, enhance brand perception, and drive foot traffic to your physical store locations.

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What You Will Learn

The intricacies of brand lift studies and foot traffic attribution, and how to leverage these tools in your campaigns.
Best practices for conducting brand lift studies that resonate with your audience and align with your business objectives.
How to measure the impact of your campaigns across multiple channels and devices.
How to use insights from foot traffic attribution to optimise your marketing strategies for better results.

Our Speakers

Sukhan Zehra

Senior Analyst, Solutions

StackAdapt

Sukhan focuses on improving brand lift capabilities and integrating new features that optimise digital advertising strategies, driving measurable improvements in brand performance across various industries.

Venus Wong

Senior Analyst, Solutions

StackAdapt

Venus specialises in optimising footfall studies and develops effective in-store marketing strategies. Her insights drive the integration of new features into the StackAdapt platform.

Campaign Success: Master Foot Traffic and Brand Lift Measurement

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Optimise Your Strategy With Brand Lift and Foot Traffic Attribution

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What You Will Learn

Our Speakers

Sukhan Zehra

Venus Wong

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