Run Winning Multi-Channel Advertising Campaigns in EMEA
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About This Guide
Learn how to leverage a multi-channel advertising strategy to drive campaign success.
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Expand Your Multi-Channel Approach
The programmatic market in the UK has grown 30x
in the past 10 years. Connected TV (CTV) and digital out-of-home (DOOH) advertising are forecasted to see the fastest growth in programmatic spending in the next few years.
As your competitors continue to invest in traditional advertising channels, it’s important to have a multi-channel strategy that positions your brand as top of mind for your customers.
Create a Cohesive Experience Across Multiple Channels
Programmatic platforms allow advertisers to bid on and buy ad space across multiple channels automatically.
With a holistic multi-channel strategy that includes native, display, video, CTV, programmatic audio, in-game, and (DOOH), you can drive prospects from the top of the funnel to the bottom.
What You’ll Find Inside the Guide
- Winning strategies for native, display, and video advertising.
- Programmatic advertising trends and their impact on campaign planning.
- Use cases and proven advice for multi-channel advertising campaigns.
- How to use advanced targeting tactics to reach the right audience.
