StackAdapt Fuels Advertising Growth Through Premium CTV Solutions

StackAdapt and Disney logo on a purple background

Toronto, ON – November 12, 2024 – As the mid-market sector gains momentum, StackAdapt (www.stackadapt.com), a leading multi-channel programmatic advertising platform, is making strides in empowering advertisers with premium targeting capabilities and is seeing substantial advertiser growth in connected TV (CTV) placements and other high-impact channels. With a strong focus on regional expertise and category-specific insights, StackAdapt empowers marketers to reach their target audiences more effectively, providing them with the tools to thrive in a competitive digital landscape.

Through a strategic collaboration with Disney Advertising, StackAdapt integrates access to Disney’s proprietary Audience Graph, enhancing the addressability of premium inventory with robust first-party data. This solution with Disney allows StackAdapt’s clients to tap into the rapidly growing CTV sector, a channel increasingly sought by advertisers aiming to connect with audiences on a large scale.

As StackAdapt’s platform continues to lead in innovation, advertisers benefit from high-performance technology and advanced targeting features, all designed to optimize campaign performance while respecting user privacy. StackAdapt provides seamless and secure data-driven solutions that empower advertisers to leverage premium audience insights without compromising privacy.

“Our relationship with Disney allows us to offer a unique combination of premium inventory and data-driven targeting for our advertisers,” said Greg Joseph, VP of Inventory Development at StackAdapt. “With our intuitive platform and robust capabilities, StackAdapt clients are well-equipped to harness the power of CTV and other channels to build high-impact, results-driven campaigns.”

StackAdapt’s focus on mid-market and enterprise growth reflects its dedication to helping marketers maximize their reach and return on investment. To learn more about StackAdapt’s solutions and its commitment to advanced targeting technology, visit www.stackadapt.com

About StackAdapt

StackAdapt is a multi-channel programmatic advertising platform used by hundreds of brands and agencies around the world. StackAdapt’s data-driven platform combines state-of-the-art machine learning with a clean and intuitive user interface to provide media buyers with an easy way to plan, execute, and drive the best performance across all devices, inventory, and publishing partners. StackAdapt has been recognized as one of the fastest-growing technology companies in North America, is rated the number 1 demand-side platform (DSP) on G2, and is the highest-performing and easiest-to-use platform. For further information, visit www.stackadapt.com.

Media Contact
Alexis Gold
alexis.gold@purposenorthamerica.com 

StackAdapt Team
StackAdapt Team

Team

StackAdapt

StackAdapt is a digital advertising platform specializing in native, display, video, connected TV, audio, in-game, and DOOH advertising.