What’s Fuelling APAC’s Digital Growth? AI and Cross-Channel Insights
The Keys to APAC Marketing Success in 2025
APAC’s digital growth is being transformed by AI and cross-channel insights. As brands in the region embrace advanced strategies like AI-driven customer segmentation and real-time personalised ad targeting, leveraging AI attribution and data-driven marketing is essential for success.
In this exclusive interview with MARKETECH APAC, Liam McCarten, APAC VP of Sales at StackAdapt, shares how top APAC brands are breaking data silos, personalising campaigns with AI, and leveraging cross-channel insights to win big in 2025.
Watch Now
What You Will Learn
- How AI attribution is transforming campaign performance by helping marketers optimise creatives in real time and deliver highly personalised ads.
- How to navigate complex marketing ecosystems with unified cross-channel insights that provide a competitive edge.
- Best practices for consolidating data to gain actionable insights and drive strategic growth.
- How leveraging AI and cross-channel strategies will shape industry leaders in 2025.
Our Speaker
Liam McCarten
APAC VP of Sales
StackAdapt
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