Extend Your Reach With a Cross-Channel Strategy

May 26, 2022

20 Minutes

Illustrative graphic of advertising across different channels

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Why a Cross-Channel Strategy?

Consumers interact with content across several devices, websites, and platforms, which can make reaching them challenging. With a cross-channel strategy, you can reach users across channels like native, display, video, CTV, audio, in-game advertising, and DOOH.

In this webinar, we discuss how marketers can reach consumers throughout the entire funnel with a cross-channel strategy creating a cohesive brand experience.

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Topics We Will Cover

  • Why marketers are using programmatic as a foundation for their media strategies.
  • Breakdown of the different programmatic channels available, including display, CTV, and audio.
  • Strategies on how to leverage each advertising channel in your digital strategy effectively.
  • How to run programmatic campaigns harmoniously with each other. 

Our Speaker

Carly Foy
Carly Foy

Director of Sales, North America

StackAdapt

With 8+ years in the industry, Carly has successfully partnered with marketing, partnerships, and data science teams to ensure high-performance campaigns. She leads a team of Account Executives, assisting in strategy and execution across key accounts.