Advanced Audience Targeting Strategies
March 28, 2024
50 Minutes
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Master Effective Programmatic Audience Targeting
The most effective ads are those that get displayed to the right audience. How can you make sure your ad campaigns reach your target audience when it matters?
In this webinar, our experts unlock advanced audience targeting tactics to help your campaigns hit the mark. You’ll discover how to leverage your first-party data, fine-tune your audience with custom and browsing segments, and enhance your campaigns with contextual targeting.
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What You Will Learn
- Strategies for effective audience engagement in a cookieless world.
- How to unleash the power of contextual advertising for smarter campaigns.
- How to leverage your 1st-party data and build custom audiences using StackAdapt’s targeting capabilities.
- Insights into your own data for precise targeting and campaign measurement.
Our Speakers
Carly Foy
Director of Sales, North America
StackAdapt
Sukanya Telang
Senior Manager, Client Success
StackAdapt