Maximise Campaign Impact With AI and Contextual Strategies

11 January, 2024

35 Minutes

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How to Leverage AI and Contextual Targeting

AI is everywhere. From large language models and generative AI to contextual advertising algorithms, many marketers are exploring the efficiencies that AI can bring to their workflows.

In this webinar, we unveil the dynamic synergy of AI and contextual advertising. We’ll look at user behaviour, user journeys, and ways to deliver your targeted messages across multiple channels using contextual targeting strategies.

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What You Will Learn

How to use AI to enhance targeting precision, allowing you to connect with your audience at the right moment.
Strategies to activate contextual channels and targeting to enhance the reach and impact of your campaigns.
Tips for combining AI and contextual targeting strategies to elevate your campaign effectiveness.
How to streamline your campaign workflow by integrating AI and boosting efficiency.

Our Speakers

Serena Fanelli

Senior Sales Manager, UK

StackAdapt

Serena excels in creating business opportunities, expanding account portfolios, and forging successful partnerships. She specialises in crafting effective full and mid-funnel strategies.

Ryan Kelly

Sales Manager, UK

StackAdapt

Ryan works on global campaigns with agencies and brands alike, specialising in contextual advertising tactics. His focus is on planning and executing effective campaigns.

Maximise Campaign Impact With AI and Contextual Strategies

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How to Leverage AI and Contextual Targeting

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What You Will Learn

Our Speakers

Serena Fanelli

Ryan Kelly

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