Digital Marketing Trends You Can’t Ignore in 2024

2 November, 2023

40 Minutes

Illustrative graphic of different industries like travel, automotive, b2b

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Programmatic Advertising Landscape in 2024

In 2023, marketers saw a number of shifting trends, rise of new technologies, and changes in consumer behaviours. So, what’s in store for 2024? We explore the latest developments in the world of programmatic advertising that will redefine the marketing playbook.

In this webinar, our experts explore key advertising trends and innovations that every marketer must embrace in 2024 to stay ahead of the curve.

Watch the Webinar

What You Will Learn

Trends that will shape digital marketing in 2024, and what marketers should focus on to stay competitive.
The latest targeting strategies that digital marketers are adopting to reach their target audience.
Emerging advertising channels, and how to incorporate them into your marketing mix.
What’s new in measurement and analytics, and the metrics that will matter most in 2024.

Our Speakers

Chris Wilson

Account Manager, UK

StackAdapt

With 5+ years of programmatic experience and a background in raw digital media trading, Chris understands the industry landscape and how it works behind the scenes.

Jason Tansey

Sr. Sales Enablement Specialist, UK

StackAdapt

With 10+ years of expertise within the realms of adtech and programmatic, Jason helps clients in diverse industries offering strategic guidance.

Digital Marketing Trends You Can’t Ignore in 2024

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Programmatic Advertising Landscape in 2024

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What You Will Learn

Our Speakers

Chris Wilson

Jason Tansey

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