Targeting Strategies That Outperformed the Competition
How to Reach Users Online
ThinkBDW, a creative marketing and design agency, needed a digital advertising partner who could accurately target users looking to buy a property in the UK. They needed to reach users online and drive high on-site engagement. They used multiple targeting strategies and saw results that outperformed their previous digital advertising partner.
Solutions Used
ThinkBDW’s Digital Strategy Increases Conversions
ThinkBDW tapped into a number of targeting tactics, layered specific location targeting, and utilized multiple channels as part of their digital strategy. Since working with StackAdapt, they saw an increase in generated leads, growth in time spent on site, and reduction in bounce rates when compared to results from their previous digital advertising partner, Google Ads.
eCPA Reduction
40x
Avg. Time on Site Increase
+400%
Bounce Rate Reduction
-30%
James Root
Digital Director
ThinkBDW